The legendary Hippodrome Theatre was designed by noted theatre architect Thomas Lamb for exhibitors Pearce and Scheck. It was constructed on the site of the old Eutaw House, a luxury hotel built in 1835. The Hippodrome Theatre opened on November 23, 1914 as a movie palace that also showcased vaudeville performances. The theatre seated 3,000 and in 1920 the average weekly attendance was 30,000. Sound for the movies was provided by piano, a Moller organ commissioned for the theatre, and an orchestra. The Hippodrome Theatre was part of the Loew’s Theatre chain from 1917 until 1924, when it became part of the Keith chain. New management in 1931 installed a huge new marquee and other facelift items such as new seats. In 1931 the Hippodrome had 3 price levels – 25 cents before noon, 35 cents between noon and 6pm, and 50 cents after 6pm.